We are now a full month into the new year and for many of us, our sparkly resolutions are fading into the rear view (not yours, of course!). As fundraisers, we start the year with starry eyes and high hopes that this will be “our best year...
It’s no secret that fundraising is evolving. As a fundraiser in 2016, you are faced with a discerning and demanding donor. On the upside, advances in technology and marketing are giving you new tools to maximize your time and budget! Stay ahead of the curve and impress...
How can your nonprofit organization help donors adopt a powerful giving habit?
Repeat giving hinges on one thing: habit. You have probably heard the “21 Day” myth, which touts that it takes roughly 21 days to successfully form a new habit. Of course, most people happily accept this manageable time frame when wrestling with a new routine....